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We select each of kin+kind's coat grooming ingredients to deeply moisturize itchy dogs and cats. Your shampoos should delight your pets, not strip them of their natural oils. 

Essential Oils: sourced from the United States, Australia, India, and Europe for natural fragrance.

Glycerin: a natural humectants that draws moisture to the skin and coat. The moisture drawn by glycerin is locked in by the protective layer of the coconut and olive oils. Glycerin is produced when the coconut and olive oils are transformed into soap.

Phenoxyethanol and Caprylyl Glycol: It's a mouthful, but Phenoxyethanol can be found in green tea; while caprylyl glycol is a fatty acid found in palm and coconut oils. Together, they fight off invisible bacteria and other microbes. This ensures that your natural products remain safe. Because there is no governmental oversight for the use of natural preservatives, we follow the highest self regulatory standards. Like all of our ingredients, our preservatives meet the Whole Foods Premium Body Care Standards for natural products.

Potassium Citrate: A natural salt derived from the acid of citrus fruits. It is used to keep the PH level of our soaps perfect for your pets.

Saponified Organic Olive Oil and Organic Coconut Oil: saponification is the transformation of oil into soap. We use organic oils for all-natural and gentle base to our shampoos. Oil based soaps form a protective layer that traps moisture in the skin and coat.